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Plechazunga

Avoid Payday Loans

Avoid Payday Loans

Avoidpaydayloans.com is a one-page, responsive micro-site developed to highlight the detrimental issues Americans are faced with when utilizing the current standard for short-term lending. It is based on the PEW Charitable Trusts research on Payday Lending in America.

Avoid Payday Loans Image

Avoid Payday Loans Image

I developed Avoidpaydayloans.com using Middleman, susygrids, and experimented with d3.js to visualize the data gathered from the PEW. I crafted the custom illustrations in Illustrator. The site was rapidly developed and deployed using Capistrano and SVN.

Avoid Payday Loans Image

Avoid Payday Loans Image

Colophon

Plechazunga.com was made with love and coffee using Yeoman and Sublime Text 2. The fonts are FS Joey Web, designed by the wonderful folks over at Fontsmith and DIN Text Pro by parachute. They are provided by Fontdeck.

The design is in constant flux. No use of Photoshop with the exception of editing photos (as it should be used). This site is an experiment of rapid prototyping and deployment.